Kenya's Cabinet Secretary for Youth Affairs, Creative Economy and Sports Salim Mvurya reacts during a media briefing at the Raila Odinga International Stadium, also known as Talanta Sports Stadium, a 60,000-seat national stadium under construction in Nairobi on June 23, 2026, ahead the Africa Cup of Nations (AFCON) scheduled for 2027. (Photo by SIMON MAINA / AFP via Getty Images)

CANNES, FRANCE - JUNE 23: Stef Strack, Founder & CEO, VOICEINSPORT, attends the iHeartMedia and Deep Blue hosted "Business of Women's Sports Summit" session with Laura Correnti (Deep Blue Sports + Entertainment), Allyson Felix (5x Olympian), Wes Felix (Always Alpha) at the iHeartCafé | La Californie during the Cannes Lions Festival on June 23, 2026 in Cannes, France. (Photo by Adam Berry/Getty Images for iHeartMedia)

CANNES, FRANCE - JUNE 23: Stef Strack, Founder & CEO, VOICEINSPORT, attends the iHeartMedia and Deep Blue hosted "Business of Women's Sports Summit" session with Laura Correnti (Deep Blue Sports + Entertainment), Allyson Felix (5x Olympian), Wes Felix (Always Alpha) at the iHeartCafé | La Californie during the Cannes Lions Festival on June 23, 2026 in Cannes, France. (Photo by Adam Berry/Getty Images for iHeartMedia)

CANNES, FRANCE - JUNE 23: Amanda Calabrese, Co-Founder & CMO, Sequel, attends the iHeartMedia and Deep Blue hosted "Business of Women's Sports Summit" session with Laura Correnti (Deep Blue Sports + Entertainment), Allyson Felix (5x Olympian), Wes Felix (Always Alpha) at the iHeartCafé | La Californie during the Cannes Lions Festival on June 23, 2026 in Cannes, France. (Photo by Adam Berry/Getty Images for iHeartMedia)

CANNES, FRANCE - JUNE 23: Nikita Malhotra, COO & CFO, Deep Blue Sports + Entertainment, attends the iHeartMedia and Deep Blue hosted "Business of Women's Sports Summit" session with Laura Correnti (Deep Blue Sports + Entertainment), Allyson Felix (5x Olympian), Wes Felix (Always Alpha) at the iHeartCafé | La Californie during the Cannes Lions Festival on June 23, 2026 in Cannes, France. (Photo by Adam Berry/Getty Images for iHeartMedia)

CANNES, FRANCE - JUNE 23: Bex Smith, Founder & CEO, Crux Football, attends the iHeartMedia and Deep Blue hosted "Business of Women's Sports Summit" session with Laura Correnti (Deep Blue Sports + Entertainment), Allyson Felix (5x Olympian), Wes Felix (Always Alpha) at the iHeartCafé | La Californie during the Cannes Lions Festival on June 23, 2026 in Cannes, France. (Photo by Adam Berry/Getty Images for iHeartMedia)

CANNES, FRANCE - JUNE 23: Peter Frintzilas, CEO & President, TeamSnap, attends the iHeartMedia and Deep Blue hosted "Business of Women's Sports Summit" session with Laura Correnti (Deep Blue Sports + Entertainment), Allyson Felix (5x Olympian), Wes Felix (Always Alpha) at the iHeartCafé | La Californie during the Cannes Lions Festival on June 23, 2026 in Cannes, France. (Photo by Adam Berry/Getty Images for iHeartMedia)

CANNES, FRANCE - JUNE 23: Stef Strack, Founder & CEO, VOICEINSPORT, attends the iHeartMedia and Deep Blue hosted "Business of Women's Sports Summit" session with Laura Correnti (Deep Blue Sports + Entertainment), Allyson Felix (5x Olympian), Wes Felix (Always Alpha) at the iHeartCafé | La Californie during the Cannes Lions Festival on June 23, 2026 in Cannes, France. (Photo by Adam Berry/Getty Images for iHeartMedia)